Skip to content

Leading Sales Consult Uses LiveSwitch for Video Conferencing

Jackie Drumm Nov 23, 2022 9:34:20 AM

Surrey, BC and Raleigh, NC - LiveSwitch announced that Eddie Sand, “The Sales Communicator” and founder of Sand Marketing Systems, selected LiveSwitch Video as his firm’s video conferencing platform of choice. 

Sand, a leading sales consultant, helps entrepreneurs develop transparency in their sales process, shorten their sales cycle and build deeper relationships with clients. His mission is to transform gritty sales calls into profitable conversations.

Sand selected LiveSwitch Video for video conferencing with his clients because of how simple it is to join calls on the platform and the ease of networking it provides.

“I attend virtual events almost weekly and it's overwhelming at times trying to initiate a personal connection,” said Eddie Sand, founder of Sand Marketing Systems. “Most times, participants are limited to what they can post in the chat area and often the host locks the chat so there's no way to share information,” Sand continued.

“After seeing the simplicity and personalization within LiveSwitch Video, I made the switch immediately,” he said. “The 'MyWorld' area is genius because it opens conversations easily without the overwhelm of trying to find information on who I want to meet. I also love how easy it is to start a video call with LiveSwitch Video; there are no software downloads or annoying sign ups required. With LiveSwitch Video, my guests have an easy and fast entry to the video calls,” Sand added. 

LiveSwitch Video, a simple video conferencing solution, requires no downloads, no guest registration and a single click to join a meeting from any browser or smart device. The platform’s MyWorld feature allows users to pin their pictures and interests to their profile to help break the ice quickly among newly-connected participants and to help attendees find common ground.

“Our team is elated to work with Eddie and Sand Marketing Systems to fulfill their video conferencing needs through LiveSwitch Video,” said Jerod Venema, CEO of LiveSwitch. “When we first developed LiveSwitch Video, we conducted many, many focus groups across sectors to learn what people really want and need from their video conferencing solutions and time and again we learned that people are looking for simplicity and connection, an easier way to build relationships virtually given the reduction in face to face meetings. As working with Eddie and his team demonstrates, the latter is especially true of entrepreneurs and people in business development, and we are fortunate to be seeing a lot of growth in those areas,” Venema added. 

To learn more about LiveSwitch Video and create a free account, visit LiveSwitch Video

About LiveSwitch

LiveSwitch is powering the future of interactive live video experiences. LiveSwitch’s enterprise-grade live video streaming platform enables businesses to incorporate flexible, scalable, and high-quality interactive live video, audio, and data on nearly any device. By using LiveSwitch’s cross-platform software development kits (SDKs), built on WebRTC, our customers have leveraged live video to enable groundbreaking applications in telehealth, virtual events, live entertainment, education, video conferencing, augmented reality, gaming, and more. LiveSwitch uniquely provides unrivaled security by offering an on-premises, cloud or private cloud solution as well as the flexibility that allows clients the freedom to develop and deliver innovative video solutions. Visit to learn more.

About Sand Marketing Systems

Eddie Sand is founder of Sand Marketing Systems, a leading sales consultancy focused on bringing back genuine conversations that turn into profitable business relationships in the new digital world. The firm’s unique approach to sales helps entrepreneurs develop transparency in their sales process, shorten the sales cycle and build deeper relationships with clients.

Sand, a U.S. Marine, has 20 years of experience in B2B sales, online marketing, virtual selling, high ticket sales, and sales training. He is also the creator of The SAND Selling System™️.

Sand Marketing Systems’ clients benefit from Eddie Sand’s passion for reversing the trend led by money-hungry companies of seeing people only as transactions. To learn more, visit